01. ABOUT ME
I'm Ashmy Ann Daniel. I am a multi-disciplined UX & UI Design professional with more than 12 years of experience in IT & Design industry. I'm passionate about creating simple and engaging UX and visual design for software applications, Mobile and web. I have worked extensively in User Centered design and Visual design that adhere to standards and best practices. I have a thorough knowledge of HCI, UX principals, Agile and Waterfall methodologies, web design, mobile app design, typography, color, iconography & corporate identity. My educational background is Design focused and Technology oriented.
02. SOFTWARE PROFICIENCY
Got it!
Highly Skilled
Expert
FIGMA
SKETCH
AXURE
BALSAMIQ
INVISION
ADOBE XD
OMNIGRAFFLE
Got it!
Highly Skilled
Expert
ILLUSTRATOR
INDESIGN
PHOTOSHOP
PREMIERE
AFTER EFFECTS
HTML5
CSS3
03. DESIGN JOURNEY
FEB 2019 - DEC 2021
KFORCE (Client: AT&T)
Sr. User Experience Architect
Worked for KForce as a UX consultant for their client AT&T for building digital experiences for software, web & mobile through wireframes, prototypes, information architecture, sitemaps, user flows and design mockups.
KForce is an amazing company that I enjoyed working with that takes good care of their employees.
OCT 2016 - OCT 2018
HARRISBURG UNIVERSITY OF SCIENCE & TECHNOLOGY
MS - Learning Technologies & Media Systems
I earned my Master's degree in 'Learning Technology and Media Systems'. In grad school, my major was Instructional Design and Technology and Minor was Human Centered Design
OCT 2011 - JULY 2014
SYMANTEC (NORTON)
Associate UI Designer
Worked at Symantec as a contractor through Cognizant for almost 3 years from the Symantec office. Worked for globally recognized Norton products such as Norton Antivirus, Internet Security, N360, Download Manager, Safe Web, Online Backup, Norton Management, Norton Mobile Security, Norton One Update center and Symqual. I have been recognized and rewarded for my leadership qualities and dedication.
AUG 2008 - APRIL 2011
AMRITA UNIVERSITY - AMRITA SCHOOL OF ART & SCIENCES
BSc. Visual media & Communication
I earned my Bachelor's degree in 'Visual Media and Communication'. My major was Web Publishing and Minor was Multimedia. This degree enhanced my design foundation and gave me the opportunity to immediately start working after graduation as I was one of the five students from the university who got hired at Cognizant Technology Solutions through campus recruitment.
DEC 2021 - PRESENT
AT&T INC.
Lead UX Designer
AT&T is the world's largest telecommunications company. At AT&T I work as a Lead UX Designer for att.com, primarily for post-order customer journey. Solving and building solutions with user-centric designs on a day-to-day basis. Have contributed to the launch of various products and flows that brought value and revenue to the company.
JAN 2017 - FEB 2019
PARTNERCOMM INC.
UX-UI Designer
PartnerComm is one of the country’s largest employee communication company which focus on HR communications such as Health Insurance, Benefits, Wellness, Annual enrollment etc. for clients all over the world. My role was to handle the User Experience Design activity from formulating ideas, research and conceptualization to creating Information Architecture, Sitemaps, Wireframes, and flows to designing UI for websites, web applications, and mobile apps.
JUNE 2011 - JULY 2015
COGNIZANT TECHNOLOGY SOLUTIONS
Visual & UX Designer
My 4 years at Cognizant Technology Solutions was the best learning and practical opportunity that I had in my carrier as I was recruited through campus placement. It was a stepping stone in my carrier with great design training from IT - Design Industry experts and exposure in big projects with major clients. 2 Promotions and several client appreciations from the company and their global clients during my 4 years there was quite an achievement. I worked in collaborative environments by understanding technology, utilizing user-centered design and business strategy. Designed the look and feel of the software, applications, and websites that are most intuitive and natural for a user in an Agile environment. It was my first gig and Cognizant has a huge role in molding me professionally.
Corporate Post Graduation in Business Administration
My passion towards learning the business aspect of the design made me pursue Corporate Post Graduate Diploma in Business Administration. My major was Human Resource Management and minor was Organizational Behavior.
AUG 2012 - AUG 2014
SYMBIOSIS INTERNATIONAL UNIVERSITY
04. AWARDS
AT&T
For providing critical thought and design work for all use cases and flows for the BSSe AIA project.
COGNIZANT TECHNOLOGY SOLUTIONS
In recognition of my hard work, dedication, great client appreciation, and feedback
NORTON FOR SYMANTEC (through CTS)
In recognition of my outstanding contribution and excellent performance for Technology Verticle
COGNIZANT INTERACTIVE
Design Portfolio on Cognizant Interactive Design Solutions (Teamwork)
KCSL - COCHIN DIOCESE
Public Speaking